Publicis Groupe, an international titan in advertising and communications, has proudly announced the appointment of Nannette LaFond-Dufour as its inaugural Chief Impact Officer. LaFond-Dufour, transitioning from McCann Worldgroup where she held the positions of Global Chief Client Officer and the world’s premier Chief Sustainability Officer, is not new to the Publicis Groupe network.
Pioneering ESG Initiatives
In this freshly minted global role, LaFond-Dufour will be at the forefront of Publicis Groupe’s pursuit of its long-term Environmental, Social, and Governance (ESG) commitments. Her responsibilities encompass steering initiatives such as the group’s eight-pillar environmental strategy and its dedication to social responsibility programs like the Working with Cancer pledge and the Women’s Forum for the Economy & Society.
A History of Making a Difference
LaFond-Dufour brings a treasure trove of experience to her new role. During her tenure at McCann Worldgroup, she showcased her capacity to effect significant change for some of the globe’s largest companies. Publicis Groupe is confident that her expertise will be a key factor in expediting its progress on its ESG objectives.
Dedication to Sustainability
Arthur Sadoun, Chairman and CEO of Publicis Groupe, expressed his excitement about LaFond-Dufour’s appointment. He underscored her proven capability to instigate positive change and voiced his conviction that she will “propel Publicis’ ESG agenda even further, faster, for the benefit of our people, our clients, and our planet”.
A Calculated Decision
The appointment of LaFond-Dufour underscores Publicis Groupe’s commitment to emerging as a leader in sustainability and social responsibility. This strategic decision positions the company to draw in clients and talent who prioritize these principles.
Looking Forward
Under LaFond-Dufour’s leadership, Publicis Groupe is well-positioned to make substantial progress in achieving its ESG targets. Her experience and expertise will be vital in navigating the intricate landscape of sustainability and social responsibility in the advertising and communications industry.
